The irregular widths of Nord's letters are uncommon, maybe even irritating – but at the same time fascinating, similar to a syncopated rhythm, that, combined with its softness of shapes and rounded angles creates a dreamlike typeface that feels right at home in the world of theatre and cinema, which shouldn't come as a surprise, as Jérémy Schneider originally designed Nord as part of the visual identity of "Théâtre des Bouffes du Nord" in Paris..